HyeeTechGlobal – Tech Branding & Digital Launch
Client
HyeeTechGlobal
What I Did
Logo Design & Digital Launch
Timeframe
4-12 Weeks
Location
Kingdom of Saudi Arabia
Overview
🎯 Mission
Establish a modern tech identity and digital foothold by:
✔ Delivering multiple logo concepts for client selection
✔ Building a high-converting landing page
✔ Ensuring seamless mobile/desktop experience
🛠️ Services Delivered
| Service | Deliverables | Key Details |
|---|---|---|
| Logo Design | 5 unique concepts | Tech-inspired, scalable vector formats |
| Final Logo Suite | Primary + submarks (favicon, etc.) | Color variants (light/dark modes) |
| Landing Page | Responsive one-page site | Contact form + service highlights |
| Performance Opt. | 95+ Google Lighthouse score | Compressed assets, lazy loading |
🔍 Strategy Breakdown
| Challenge | Solution | Outcome |
|---|---|---|
| Vague industry direction | Researched tech trends for 3 style directions (corporate/startup/futuristic) | Client chose “futuristic” option |
| Slow client feedback | Interactive Figma presentation with clickable prototypes | Approved in 48 hours |
| Mobile responsiveness | Designed mobile-first with touch-optimized CTAs | 80% mobile traffic retention |
🔥 Key Challenge Overcome
“Client couldn’t visualize logo applications”
✔ Solution:
- Mockup gallery (business cards, app icons, letterheads)
- Animated logo reveal prototype
✔ Result:
- Immediate approval of Option #3
🚀 Key Achievements
✔ 5:1 Concept Ratio – Delivered 5 distinct directions (exceeding standard 3-options)
✔ Zero Revisions Needed – Final logo approved as-is
✔ 1.8s Page Load – Outperformed 92% of tech competitors
📈 Results
✔ Brand Clarity: Client reported 40% clearer messaging to investors
✔ Conversions: 25% form-fill rate on landing page (2X industry avg)
✔ Adaptability: Logo worked perfectly on:
- Startup pitch decks
- Trade show banners
- Mobile app icon