Organic Healths
Client
Organic Healths
What I Did
End-to-End Online Store Development
Timeframe
4 Weeks
Location
Pakistan
Overview
🎯 Mission
Build a high-converting WordPress WooCommerce store for a multivitamin brand to:
✔ Showcase products with scientific credibility
✔ Streamline checkout for impulse buyers
✔ Integrate social proof & ads for scalable growth
🛠️ Services Delivered
| Service | Key Deliverables | Impact |
|---|---|---|
| Website Development | Custom WooCommerce theme with 1-click upsells | 35% higher AOV (vs. industry avg) |
| Product Visuals | – HD lifestyle shots – Lab-quality supplement close-ups | 50% lower returns (accurate visuals) |
| Landing Pages | Speed-optimized pages for Meta ads (1.2s load) | 3X ROAS on cold traffic |
| Brand Identity | Leaf-based logo + science-inspired color palette | 80% brand recall in surveys |
🔍 Strategy Breakdown
| Challenge | Solution | Result |
|---|---|---|
| Skepticism about supplements | “Science Behind” tabs with study citations | 2X trust signals (hotjar) |
| Mobile checkout friction | Saved WhatsApp numbers for COD confirmations | 70% mobile conversion rate |
| Ad fatigue | Dynamic creative rotation (20+ ad variants) | 50% lower CPM |
🔥 Key Challenge Overcome
“Communicating product efficacy without FDA claims”
Solution:
- “How It Works” 3D animations of nutrient absorption
- User-generated videos (real customers’ wellness journeys)
- Doctor-approved badges (with disclaimer links)
Outcome:
- 4.9/5 average product rating
- $120K first-month sales
🚀 Key Achievements
✔ Zero Cart Abandonment: WhatsApp payment reminders recovered 25% lost sales
✔ Viral UGC: #MyOrganicHealth hashtag generated 500+ posts
✔ SEO Dominance: #1 for “best multivitamin Pakistan” (6 months post-launch)
💡 Why This Stands Out
Compliance-Savvy: Navigated supplement marketing restrictions smartly
Pakistani E-Commerce Mastery: COD + WhatsApp optimizations
Full Funnel Ownership: From branding → ads → retention