DustyReel Creatives – Production Company Website
Client
DustyReel Creatives – Production Co. Website
Timeframe
30 Days
Services
Custom Website Dev, Performance Optimization
Overview
🎯 Mission
Build a high-performance showcase website for a video production company to:
✔ Display their ad portfolio elegantly
✔ Streamline client inquiries
✔ Reflect their “cinematic yet gritty” brand aesthetic
🛠️ Services Delivered
✔ Custom Website Dev: Fully Customized
✔ Video-Rich Portfolio: Filterable by ad type/industry
✔ Performance Optimization: 85+ score
🔍 Strategy Breakdown
| Problem | Solution | Outcome |
|---|---|---|
| Slow video loads | Lazy loading + thumbnails | 2.5s faster page loads |
| Weak inquiry conversion | Typeform quiz → CRM piped | 30% more leads |
| Generic look | Film grain hover effects | “Our digital twin!” – Client |
🔥 Key Challenge Overcome
“Their reel library looked chaotic”
✔ Solved with: Interactive carousel + “For Brands” vs. “For Artists” filters
✔ Result: 2X longer session duration
🚀 Key Achievements
✔ 40% more inquiries post-launch
✔ 75% lower bounce rate
✔ “Website of the Day”